Every day, thousands of people get handed PowerPoint with zero training and are expected to build great slides. If that’s you, or even if you’ve been building decks for years, here’s a quick refresher on where most people go wrong and how to fix it.
If you prefer the video walkthrough of these tips, you can scroll to the end of the article.
Bonus Tip: Design Starts Before You Open PowerPoint
The biggest mistake? Opening a blank slide and hoping inspiration strikes. Or worse, cobbling together a “Frankenstein” deck from someone else’s old presentation.
Before you touch PowerPoint, get clear on your core message and objective.
Ask yourself: what do I want my audience to think, feel, or do by the end?
Nail that endpoint first, and everything else falls into place.
Tip 1: Use a Template
Most people aren’t designers and don’t want to be, but they still want great-looking slides.
The fix is simple: use a template.
- No company template? Ask management to get one.
- Working solo? Grab one from a marketplace like Envato.
A good template gives you a library of on-brand layouts, so you can stop worrying about design and focus purely on your content.
Tip 2: Master Your Signal-to-Noise Ratio
Every slide should carry one key message.
Not ten.
Stuffing in 10 bullet points overloads your audience.
Stick to one idea per slide (two or three at a push).
Yes, that means more slides overall, but it also means less cognitive overload and a much clearer signal for your audience to follow.
Design for clarity, not noise.
Tip 3: Ditch the Bullet Points
Bullet points don’t get remembered.
They just get read.
And when your audience is reading, they’ve stopped listening to you.
Two easy fixes:
- Select your bullet list and hit Convert to SmartArt to turn it into a simple visual instead.
- Prefer text? Cut the filler words, drop the bullet dots, and make your key words bigger and bolder than the rest.
The Takeaway
Get the basics right first.
Plan your message before you open PowerPoint.
Use a template.
Respect your signal-to-noise ratio
And lose the bullet points.
Master these, and you’ll already be ahead of most presenters out there.
Then you can move on to the fun stuff like animation and morph transitions.
If you prefer to watch me explain these 3 tips, here’s a recording to accompany the article: